malik hall.
| BRAND DEVELOPMENT.

NIL deals have opened up a new dimension for student-athletes (typically college athletes). They can sell their NIL to help businesses and organizations promote their products and services, sell social media posts, training camps, autographs, sponsorships, clothing, and more. Here’s what collegeraptor.com says about one of the most important things you can do as a student-athlete if you want to sell your NIL:

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“Build a Brand”
One of the most important things you need to do to sell your NIL as a student-athlete is to build a brand. Whether or not you’re a top athlete in your field, your branding is essential to your success here. How do you want your audience and the market to see you? Your work here could even affect deals and job opportunities after college graduation.
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What a time to be a student-athlete!

Below is a wordmark logo design for Malik Hall, Michigan State Spartans, starting small forward. He wanted a clean, connected wordmark of his name. It’s very versatile and can be used on multiple media. The initials were also used as a pattern for branded clothing items and backpacks. After graduation, Malik will continue to use his personal brand for speaking engagements, appearances and more.

• Logo Design
• Apparel Mock-ups